Our extraordinary service experience has always differentiated us from other independent broker/dealers, but like everything else we do, we’re continually striving to make our service even better. The three core themes that embody the Extraordinary Service Experience include:
People
Our employees have a positive attitude and a strong passion for serving others. We equip them with extensive education through ongoing communication and training (like Securities America University), proven processes, and efficient tools to help them succeed – all so they can WOW you with prompt, accurate, personal service. In fact, about 50 percent of our workforce is securities licensed to better understand you and your business.
Processes
We are on a mission to “customer-ize” all of our processes and make any necessary enhancements to flawlessly execute the fundamentals. This means being focused on your needs and concerns, and examining all our processes as viewed through your eyes. Making it easy to do business with Securities America is our a daily focus.
Metrics
The quality of our work must be measured against your standards to ensure we are living our brand as your business growth expert in an extraordinary service world.
We strive to provide reliability, accuracy, responsiveness and professionalism every time you call, email or contact a Securities America employee.
Securities America Financial Corporation (SAFC) is the parent company of Securities America, Inc. (SAI), a broker/dealer which began operations in 1984, and Securities America Advisors, Inc., (SAA), an investment advisory firm which began operations in 1994.
Our companies are built around the philosophy of respecting your independence as a financial representative, providing excellent service to both you and your clients, and helping you and your business prosper.
Today we have over 1,900 financial representatives nationwide. We’re committed to fostering the success and independence of our representatives by delivering Proven Business Development Programs, Leading-Edge Comprehensive Technology, and Extraordinary RepCentric® Service. In doing so, we have established ourselves as the “Business Growth Experts” in the industry, and are dedicated to providing you with the tools, expertise and support needed to achieve your goals.
